Urbanika.

Location:

natanya

Size:

350 m

PHOTOGRAPHY:

ronen kerem

The client asked us to provide through the design of the store a message of a modern European brand within the Israeli environment, including a modern design concept and urban characteristics. The name, logo, products, design style, the given space and even the brands all speak the “urban” language. We approached the development of the concept with the intent of understanding the meaning behind the term “urban”.